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From the accounts we run
The BNGR blog
How Meta picks ads, which creative formats are working, and how to run creator programs that pay off. Written by the team behind $15M+ in ad spend.
AI video ads agency: what they do and how to pick one
Your team cannot make AI ads fast enough? Here is what an AI video ads agency does, when it beats a tool or freelancer, and what to ask first.
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How to choose a Meta ads creative agency: 7 questions to ask first
Most agency guides talk about media buying. This one is about the ads: what to ask, how agencies charge, and how to run a fair trial.
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Meta Andromeda, explained: why different ads beat more ads
How Meta decides which ads even get a shot, why 10 versions of one ad act like one ad, and how to build a creative mix that lowers CAC.
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Singing, drama and sitcom ads: the AI animation formats working for CPG
The entertainment-first formats people actually watch, real examples from our accounts, and how to pick the right one for your product.
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How to launch a Trybe creator program: start small, warm up, then scale
Why inviting 100 creators backfires, how to size a program to your testing budget, and the five phases we use to scale one.
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